We spoke to a range of people who we thought would be our target audience, these including media teachers, family, and friends, male and female, who we knew were media literate and some who weren't.
We had a conversation with media teachers because we were confident that we would get a reliable and effective answer, due to them having great knowledge in the subject.
Alternatively, we spoke to people with limited knowledge in media because we knew that not everybody who watches thriller movies are media experts. Therefore we looked to get an array of answer so we can infuse them and target our audience successfully.
We decided to target people of both gender so we can identify which elements of a thriller males like and then which females like. As a result, getting broad answers.
We asked questions such as:
What is your favourite thriller? And why?
What thriller film do you dislike? And why?
What element of a thriller do you find most engaging?
Example 1 - During a discussion with a media teacher, he told us that his favourite thriller is the prestige because he liked the concept of the plot and how it created an enigma from the first scene onwards, also he said that the fact that nothing much is revealed in the early stages of the film it engrossed him in the movie and he wanted to watch it to the end to find out what happens.
We took this answer on board because we knew that the teacher had a lot of knowledge of thriller movies and he knew what would make a thriller effective. So the first thing we discussed after receiving this answer was how to adapt an enigma into our opening sequence
Example 2 - Whilst speaking to my family about what their favourite thriller was and what made them like it, they told me that Man on Fire was an extraordinary film because of the amount of emotion and realism there was in it and also how the characters were represented, e.g the young girl.
Through the questions we asked, we understood that our audience would like to see potent representations of characters and would like to be affected by what they are watching. Therefore, we knew we had to avoid applying anything that would bore our audience.
Example 3 - I spoke to a few of my friends, who are male, and asked them what thriller does they least like and why. they told me that they didn't enjoy panic room because it was filmed in only one location and that it didn't have much action, which caused it to drag on and get boring. Also, they said that the ending was poor and too stereotypical and expected.
Through these answers, we established that our target audience would be predominantly male because our sequence contains several locations, tense action and an enigmatic ending that the audience wouldn't expect. We discussed that our sequence would be too heavy-going and maybe too scary for a female audience, we found out that women prefer thrillers which are emotional.
Age Certificate research
Pulp Fiction: 18
Dark Knight: 12A
Inception:12A
Goodfellas: 18
The usual suspects: 18
Se7en: 18
Silence of the lambs: 18
Leon: 18
Memento: 15
Terminator 2: 15
The departed: 18
Through this and much more other research that we did, we discovered that most of the successful thriller films are rated 18, and the least successful obviously PG and 12A, however Dark Knight and Inception are amongst the top 5 and they are rated 12A. But that just depends on what is actually shown in the film
We thought about our plot, how it can be quite heavy-going and scary at times and we decided that our film should definitely be higher that '12', but lower than '18' because no deaths or sexual scenes are shown. Our film will have an age certificate of '15'
What element of a thriller do you find most engaging?
Example 1 - During a discussion with a media teacher, he told us that his favourite thriller is the prestige because he liked the concept of the plot and how it created an enigma from the first scene onwards, also he said that the fact that nothing much is revealed in the early stages of the film it engrossed him in the movie and he wanted to watch it to the end to find out what happens.
We took this answer on board because we knew that the teacher had a lot of knowledge of thriller movies and he knew what would make a thriller effective. So the first thing we discussed after receiving this answer was how to adapt an enigma into our opening sequence
Example 2 - Whilst speaking to my family about what their favourite thriller was and what made them like it, they told me that Man on Fire was an extraordinary film because of the amount of emotion and realism there was in it and also how the characters were represented, e.g the young girl.
Through the questions we asked, we understood that our audience would like to see potent representations of characters and would like to be affected by what they are watching. Therefore, we knew we had to avoid applying anything that would bore our audience.
Example 3 - I spoke to a few of my friends, who are male, and asked them what thriller does they least like and why. they told me that they didn't enjoy panic room because it was filmed in only one location and that it didn't have much action, which caused it to drag on and get boring. Also, they said that the ending was poor and too stereotypical and expected.
Through these answers, we established that our target audience would be predominantly male because our sequence contains several locations, tense action and an enigmatic ending that the audience wouldn't expect. We discussed that our sequence would be too heavy-going and maybe too scary for a female audience, we found out that women prefer thrillers which are emotional.
Age Certificate research
Pulp Fiction: 18
Dark Knight: 12A
Inception:12A
Goodfellas: 18
The usual suspects: 18
Se7en: 18
Silence of the lambs: 18
Leon: 18
Memento: 15
Terminator 2: 15
The departed: 18
Through this and much more other research that we did, we discovered that most of the successful thriller films are rated 18, and the least successful obviously PG and 12A, however Dark Knight and Inception are amongst the top 5 and they are rated 12A. But that just depends on what is actually shown in the film
We thought about our plot, how it can be quite heavy-going and scary at times and we decided that our film should definitely be higher that '12', but lower than '18' because no deaths or sexual scenes are shown. Our film will have an age certificate of '15'
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